THE ROLE OF THE PRESS CONFERENCE IN WORKING WITH THE TARGET AUDIENCE AND THE REQUIREMENTS FOR ITS ORGANIZATION

Authors

  • Mamajonova Mukhlisa Muzaffar qizi Second year student, Journalism and mass communication university of Uzbekistan, Uzbekistan

Keywords:

Public relations, target audience, Pr events, press conference, special events

Abstract

The sales of any organization's products, the need for a variety of services, usually depends on the buyers. The buyer is the target audience of the organization or firm. There are other ways to inform your target audience about a service or product other than advertising. The best way to work with our audience is PR events.

PR events are also divided into different types depending on their location and situation. One of the most useful of these events is the press conference, which helps to work and communicate with the audience. Every organization organizes a press conference, whether in a crisis situation or in time for new results. Because during this event there will be a report on the activities, information, questions and answers to clarify some issues. Therefore, it is important to understand the conditions and procedure of this event.

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Published

2021-06-11

How to Cite

Mamajonova Mukhlisa Muzaffar qizi. (2021). THE ROLE OF THE PRESS CONFERENCE IN WORKING WITH THE TARGET AUDIENCE AND THE REQUIREMENTS FOR ITS ORGANIZATION. International Journal of Development and Public Policy, 1(1), 1–2. Retrieved from https://openaccessjournals.eu/index.php/ijdpp/article/view/12

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Articles